You don't have to be Vans and Nintendo (the example below) to make a co-campaign work. When creating a theme for Instagram, you’ll need to give some thought to: Colors to use. Instagram can also be a great way to update your followers about sales or special promotions, as long as you also come up with interesting visuals to accompany those announcements. It is also a good idea to choose community organizations that have a natural affinity with your brand or business to post on Instagram. @sandandskyaus: Circles@loving_earth: Parallel chocolate bars@lucaandgrae: Shirts folded symmetrically@street_style_corner: Shoes in circle. This is a great idea for hand-made business owners. Between Stories, posts and IGTV, Instagram now offers a variety of content types. You have 2 options: Use quotes that are related to your brand. However, if the post idea fits your brand and you think you can really knock it out of the park, go for it! With the ever-changing Instagram algorithm, coming up with fresh Instagram post ideas can be a challenge. For example, if you sell sportswear you could post information related to popular sporting events or sporting heroes. You will soon find out there is a lot of stuff to post on Instagram, so be selective. Flatlay: Creatively place products and objects on a flat surface. Customers love to see what goes into making your products or campaigns. You can share tutorials, how-to’s, recipes, informational and educational posts. We love doing this on our account because we get to interact with everyone. Wayfair, a discount home-goods store, uses a video to feature the different types of products included in its sale. When we need to go full office/business chic, we head straight to Instagram and search for #chicoutfits. So you can share a short video or series of photos to demonstrate a cool new way to use your products. Your Instagram Marketing doesn’t have to be boring. For Instagram Stories, tagged business partners will have a 14-day window to see the following metrics: reach, taps forward, taps backward, replies and exits. Once you have identified who you want to reach you can start looking for the type of content that will resonate most with them. Stop motion = take a bunch of photos and move the objects (or people) for each photo. 2. Once again, @loving_earth is a great example. Winners will be notified via Direct Message and have 24 hours to respond. In the post below, Warby Parker asks followers to post their dog photos with the tag #WarbyBarker. It increases her authority as a social media strategist and builds trust with potential new clients. Try a photograph of your desk with a positive caption could help your followers hate Mondays a little less. There are millions of beautiful photos you can use. Business partners must have a FB Page to create an IG Business Profile. Let’s first go over Instagram for beginners: ... for example, post a photo related to the sale and update your bio link. Browse through all the available designs or use the search bar to look for a specific theme or topic. 5 Awesome Examples of Instagram Marketing From Real Brands. It gives you a visual and an idea of what is in the ice-cream. #PabstBlueRibbon • ? Social media can be a great avenue for putting a human face on your business. Don’t worry! All rights reserved. All three of the Instagram business bios here also include a branded hashtag, which can be a good way to build a community for your brand on Instagram. ?Here’s the rules: 1. We also included some proven strategies and pro tricks that you can use right now to engage your audience and grow your business.. I can. If you have a team then you can post your team photo and introduce yourself and your team members. And stop motion videos like this one from Staples’ account give you a creative way to share content. You can start just by posting your photo as a business owner or logo of your company. #???? 5. This helps her and her business to show she gets results. Check out these 12 examples for ideas. The same rule applies to your real estate Instagram posts. An Instagram Content Plan for Service-Based Businesses by Stevie Dillon on Social Media Examiner. A post shared by Bonobos (@bonobos) on Mar 17, 2017 at 11:58am PDT. Choose a username that represents your brand, is recognizable, and, if possible, distinguishes what you do. Then use photos that reflect your brand.For example: @kindred.toxinfreefacials uses photos that are calm, relaxing, with nature and skin for their natural skincare salon. Instagram Stories Examples Bonus #9. @loving_earth shares recipe ideas using their chocolate. 1. Basically: A grid layout = a template = an amazing Instagram theme. Then continue your caption to bust the myth. The brand reached its first million customers mostly thanks to their Instagram marketing. Whether you’re launching a new business, startup, or side project, everyone wants to know how to be popular on Instagram. And as Instagram has grown over recent years, that’s left many business owners and marketers with one very clear and important question: When you put the photos together, you create the illusion of a video. Remember: You need to post intentionally. Share something you’ve learned. For example, if you are reaching out to a prospect you met at a networking event, after receiving his business card, you can introduce yourself as follows: “Hey [first name], its [your name]. Instagram content idea #7: Your work-from-home situation. nice list, i think, these are all we can do with instagram to promote our brand, Great article….Social media is very useful platform in today’s time. #TopshopStyle Click the link in the bio to shop the style or search “Seb metal d-ring shopper” at Topshop.com. You see the dark chocolate blocks and mint fall in the ice-cream tub. Instagram Post Ideas for Business: First Why Instagram? When users type a keyword or name in the search field on Instagram, the app looks at only the username and name fields of accounts to determine if an […] March 21–27 (US & Canada), A post shared by Starbucks Coffee ? I think that quotes is really effective in Instagram. This post from Starbucks is a good example. If your business has any products or services that are only available for a short time period, it can be a good idea to share photos of those products to give your followers a heads up. This is an awesome post idea to interact with your audience and give them an opportunity to ask you anything they want. At the end of your caption, you can ask people to introduce themselves in the comments. Can’t post photos of your products all the time? What did they do with the video? Entertaining? Post a first update that people will want to tell their friends about Believe it or not, at this point you’re ready to share your first update: your introduction to the realm of Facebook. By sticking to an Instagram grid layout. Luckily, there’s no shortage of things to post on Instagram. Tip: You can use the Repost feature in Preview app. Social media for service-based business is all about creating connections.You want to help, provide value, and deliver your brand story in a way that encourages the right people to relate to you, trust you, and want to do business with you. Let’s first go over Instagram for beginners: ... for example, post a photo related to the sale and update your bio link. Posting to your page helps you stay in the news feed and top-of-mind, but not posting at all doesn’t help your business. The first brand we highlighted in that post, ModCloth, has a clear strategy to drive potential shoppers from their Instagram posts to their site. Any brand can post a photo of just one product. Make sure to tag your ? #GuiltyNotGuilty, A post shared by Gucci (@gucci) on Mar 31, 2017 at 7:21am PDT. Letterfolk, a small business that sells customizable letter signs, does this often. I’m going to share with you over 20 creative Instagram post ideas – with photo examples: Quick Tip: The look and feel of your Instagram feed is crucial when you have a business. We’ll go into more detail on that aspect of Instagram business bios below. You can make your “Friday introduction” post interactive. Luck of the well-dressed. If you don’t have it yet, you can use Preview app to plan your Instagram posts and design your feed super quickly and easily. @sandandskyaus created a video where their pink clay face mask comes out of the creamy face mask (what you find inside the container). That's a LOT of users following stories, which makes it even more impactful to realise that 1/3 of the most viewed stories are actually created by businesses. eval(ez_write_tag([[580,400],'smallbiztrends_com-large-leaderboard-2','ezslot_7',151,'0','0'])); Not all of your Instagram posts have to just be about your products. And if you want to use Instagram to promote your business, you first need to consider what types of posts are likely to appeal to your audience. Everyone loves an underdog. Social media for service-based business is all about creating connections.You want to help, provide value, and deliver your brand story in a way that encourages the right people to relate to you, trust you, and want to do business with you. You get to show how your product or service works. On holidays, either major ones or lesser-known days that might intersect with your business, you can share a festive photo that also includes some of your product, like this one from menswear retailer Bonobos. 2. You can show off how to enter using a photo or video, like this “dunk” contest from Oreo. Don’t feel pressured to post every single idea on this list. : @aubryeliz, A post shared by Letterfolk (@letterfolk) on Apr 3, 2017 at 8:44am PDT.